A Video Marketing campaign for your business could be what separates you from your competitors.
Think about it… people often don’t have much patience and prefer information to be delivered to them in an interesting and snappy format.
It also gives you the chance to make a more personal connection and create enough trust for people to pick up the phone and give you a call.
Don’t worry if you don’t want to actually appear in a video yourself. A series of photos and generic video footage with a good voice-over will become a highly effective video.
Usually a short video of 1-2 minutes in length is enough to get your message across and keep watchers engaged. Of course, if you want to appear in the video yourself then it will be a bit more personal.
These days there are excellent cameras and computers at our disposal so making excellent promotional videos is now both affordable and effective. You’ll be surprised.
In addition to the ease of producing videos is the fact that they rank quickly in the search engines. Couple that with the fact that your competitors probably aren’t using videos for marketing and you have an easy advantage for getting more customers.